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Online
If you are connected to the Internet, you are online. Online advertising is done exclusively on the web or through e-mail.
Online Marketing
Online advertising is done exclusively on the web or through e-mail. Various types of online marketing include:
* affliliate programs
* search engine optimization
* banner advertising
* directory enhancement
* posts to moderated discussion lists, newsgroups, and forums
* email advertising
* online press releases
Opt-In
An email marketing term in which the email recipient specifically requests receiving email related to a specific topic of interest
Outline
In graphic design, tracing of the outer edge of text or a graphic image. If the outline is feathered, then the effect is generally referred to as a glow.